Designed by a Forbes Top 30 Under 30 Entrepreneur. Master the function of business development in this practical, content-rich, and hands-on training course. Business development, both in the context of startups and large organizations, is exploding, yet it’s something that is rarely covered in a holistic manner. By Andrew Dumont, Former CMO at Bit.ly.
This course clears up the common confusion between sales and business development by diving deep into the unique value and purpose of business development. You’ll learn how it functions as a strategic marketing discipline, why scalability is its secret weapon, and how to structure a business development approach that works—especially in fast-growing startups. Whether you're looking to grow through partnerships or expand your market reach, this course equips you with actionable insights and frameworks to think like a high-performing business development leader.